Chapter 2 - AFFILIATE MARKETING (PART 2)

Just in case you're not familiar with the concept of an affiliate program, here's (briefly) how it works...

a.When you have an affiliate program, other people can advertise your product or service on their web site, or in their e-zine (newsletter).

b.When a visitor is sent to your site by an affiliate, the visitor is "tagged" using a special code that is unique to the affiliate.

c.You pay the affiliate a pre-established percentage of the sale if the visitor purchases your product or service.

d.If the visitor does not buy, you incur no expense.

Affiliate programs have literally revolutionized the way business is done on the Internet.

An Affiliate Program is the least risky, least expensive way, by far, to acquire new customers and to explode your sales in a short period of time.

It sure beats the heck out of paying for ineffective advertising up front.

So if you own a product and web site, the best thing you can do is to create your own affiliate program and reduce your search for raw visitors or surfers. Focus, instead, on offering an income opportunity to online promoters (affiliates).

Good ones are specialized in sending traffic to web sites. It is their job, their specialty. They already know how to do it. Commit yourself to providing them with a great earning opportunity.

Also, DO NOT try to handle everything manually. You'll hear this, time and again from successful netrepreneurs ... for a very good reason ... because IT'S TRUE.

You MUST automate everything.

When your affiliates start sending you swarms of visitors, you must be ready. You’ll need a lot of information to do it right from day one. Too many people waste too much time trying to do too many things - mostly because they didn't have the right information to start with. Model on the successful sites (all of which are automated).

Remember that 95% of web sites don't make a dime…It could have something to do with the fact that most of them are NOT automated.

Be aware, as I’ve said, that putting together your own web site is a LOT of work. (You probably already know that.) However, if you are capable of transforming visitors into buyers, then that's the way to go because your affiliates will be happy to send you their traffic. They need you to transform their hits into money. Hits don't pay their bills. Money does.

Site owners and affiliates need each other. They are the two sides of the same coin, and when did you ever see a one-sided coin?

To keep good affiliates, make sure your site SELLS.

Not everyone has a talent with words. No problem, there are programs out there that can help you with that. Take a look, for example at Marlon Sanders' Web Selling System (better known as his “Ad Copy Secrets”) or his Push Button Letters program.

All you do is fill in the blanks, click a button, and you get a sales letter nicely formatted on a web page when you're finished. Just polish it up some, link it to your order form and you're off and running.

Tell your affiliates about THIS e-book, so that they, too, can learn how to pull even more FREE traffic.

Moh. Ali Albar
I rewrite this article of E-book “TheTrafficJam™ Formula” by Graham Hamer